Strategic Negotiation Services

Cross-Border Negotiations with Cultural Friction

I have frequently worked with companies and stakeholders across the globe, collaborating with companies across North Americas, Asia, Latin America and Africa.

What I delivered

  • Cultural diagnostic of the negotiation dynamic
  • A structured approach to stabilizing and advancing complex cross-cultural negotiations:
  • Diagnostic of cultural dynamics and misinterpretations
  • Translation of vague or coded communication into explicit needs
  • Reframing of contentious terms to respect cultural expectations
  • Restoring trust and psychological safety after breakdowns
  • Coaching leaders on culturally adaptive influence
  • Building a shared negotiation structure both sides can defend internally

Outcome

High-value cross-border deals regained traction.

Teams could successfully negotiate across Western (European, US), Asian (Japanese, Chinese, Korean), African, and Latin-American contexts and achieve their mutual goals.

Feedback

Senior VP leading Asian Company

When tensions rose, she reframed contentious issues in ways that preserved face and allowed both sides to re-engage constructively, not losing sight of each party’s interests. Her interventions restored psychological safety and rebuilt trust when the dialogue stalled.

VP Asia-Pacific of Big Pharma Company

Valérie combined strategic strength with exceptional cultural understanding. She helped us navigate one of our most complex cross-border negotiations, translating intentions across cultures, restoring trust during breakdowns, and guiding us to a high-value outcome. Her support was indispensable.

She also coached our leadership team on culturally adaptive influence, enabling us to respectfully convey uncomfortable feedback to our counterparts while remaining aligned with cultural expectations.